Paul Oakenfold Receives The BritWeek’s Creative Fusion Award

For over 3 decades Paul Oakenfold has elevated and shaped an entire genre and remains one of the leading forces in the global music scene. This week the 3 x Grammy nominated producer/DJ received the Creative Fusion Award at the 2014 BritWeek UKTI Business Innovation Awards in Los Angeles for his extraordinary contributions to the music scene, which have had a major impact in the UK and US and further helped bridge the creative divide between these two great nations.

The 5th Annual Business Innovation Awards, presented by Virgin Atlantic, will be celebrating and giving out awards for outstanding achievement & innovation in: Technology, Social Impact, Product Design & Business Services. However, Paul’s was the most prestigious award given on the night. The previous winner of the BritWeek award given to Paul was media and music mogul Simon Cowell back in 2011.

Paul’s services to the music industry are unprecedented with him being one of the pioneers of the electronic scene as a DJ, and promoter, to producing groundbreaking records and landmark soundtracks for Hollywood blockbuster movies.

About Paul Oakenfold //

From his early role working in A&R for Champion Records – where he signed DJ Jazzy Jeff and the Fresh Prince, as well as Salt-n-Pepa. He also became promoter and British agent for the Beastie Boys and Run-D.M.C. Later inspired by the Balearic sounds that filled the Ibiza clubs in the late 80’s Paul, and friends, brought back the music and experience to the UK and ignited an underground scene in London, which soon spread virally across the entire country and beyond, leading to Paul become one of its ambassadors. But it was his famed residency at UK super-club Cream in Liverpool during the late '90s that brought Paul global respect as a true master of his art. Paul Oakenfold’s stature as a DJ and entertainer has taken him beyond the normal club and festival circuit, playing landmark gigs that have changed the face of electronic music. Highlights include four worldwide tours warming up for Madonna and two for U2 (with both artists insisting on a DJ set from Paul instead of a support band); performing on the Great Wall of China, DJing all night and two sold out dates playing to 30,000 people at the Hollywood Bowl in California and djing all night under the stars at his Party at The End of The World - the Southernmost party ever held.

During his career he has worked with an impressive range of artists that included Perry Farrell, Brittany Murphy, Nelly Furtado, Ice Cube, and Hunter S Thompson, whilst having produced and remixed some music’s biggest hits, which include songs by Britney Spears, Kings of Leon, Elvis Presley, U2, Michael Jackson, The Cure and The Rolling Stones. In recent years Paul has also been responsible for creating some of the most breathtaking film scores and cues for a long list of blockbuster movies – including The Bourne Identity, Matrix Reloaded, Shrek 2, Swordfish and Collateral. Whilst of his 36 Essential mixes for BBC Radio 1, his legendary ‘GOA Mix’, which perfectly fused underground trance with poignant samples taken from film and radio, was voted the ‘Best Essential Mix’ of all time by Radio 1 listeners.

As the original pioneer of DJ culture and its most recognizable icon, Paul Oakenfold, we salute you!

Links //

www.pauloakenfold.com | www.facebook.com/oakenfold | www.twitter.com/pauloakenfold