THE ALL-INDEPENDENT ULTRA WORLDWIDE CONTINUES TO BREAK RECORDS

ULTRA BUENOS AIRES BECOMES MOST STREAMED FESTIVAL IN ARGENTINA’S HISTORY

 

Following the truly remarkable, record-breaking success of its first outing in Cape Town and Johannesburg, South Africa on the 14^th & 15^th February (the largest electronic festival ever to take place on African soil), there was no respite for the world’s most international festival brand, as ULTRA WORLDWIDE landed in the Argentinian capital just one week later for the 3^rd annual instalment of ULTRA BUENOS AIRES!

 

Set across two huge days – Friday 21^st & Saturday 22^nd of February – at the legendary Ciudad Del Rock in Buenos Aires, over 70,000 pumped-up party people from across Argentina, South America and beyond witnessed some truly earth-shattering sets from some of the world’s most in-demand DJs, including TIESTO, HARDWELL, NICKY ROMERO, PAUL VAN DYK, SHOWTEK and STEVE AOKI.

 

Breaking records of its own, ULTRA BUENOS AIRES in fact became the most streamed festival in Argentina’s history last weekend as over 2 MILLION viewers tuned in to watch the live stream on Clarin.com – official media partner for the South American festival.

 

What’s more, with over 260,000 tweets across the 2 days, #UltraBA became the #1 globally trending topic on Twitter on Saturday 22^nd February, as festivalgoers and onlookers alike from around the world took to the platform to share their excitement on what was a truly special weekend of partying.

 

Russell Faibisch – Founder, Executive Producer, President & CEO for Ultra Music Festival and Ultra Worldwide, shared his enthusiasm in saying:

 

“For me, Buenos Aires is one of my absolute favourite Ultra events and I’m delighted at how well our ethos has been received there over the past three years. It goes without saying we teamed up with truly incredible partners in: Nicolas Barlaro, Pety Peltenburg, Griselda Calderon, DJ Mag Latin America and the entire team at BAN. To be able to bring the ULTRA experience; the energy and magic around the world, from one continent to the next, with each edition being uniquely special in its own way, is something I am very proud of. I couldn’t be more excited about a long future down in one of South America’s most beautiful cities, and for the upcoming schedule of Ultra Worldwide.”

 

Adam Russakoff – Executive Producer, Talent Buyer and Director of Business Affairs for Ultra Music Festival and Ultra Worldwide added: 

 

“It was always going to be a big challenge hosting two huge events across two continents in just two weekends, but credit to our local partners and everybody in the Ultra family, we’re proud to have pulled off something very special indeed. Bring on Miami!”

 

Next up for ULTRA WORLDWIDE, arguably the most successful independent festival brand in the world, is of course its 16^th annual flagship event, ULTRA MUSIC FESTIVAL MIAMI. Taking place from the 28^th–30^th March at its stunning waterside home of Bayfront Park in Downtown Miami, fans can expect a whole NEW LEVEL and a NEW EXPERIENCE combined with the most diverse array of electronic talent and the most technologically advanced stage designs and festival productions to be found anywhere on the planet.  Limited GA tickets are still on sale here.

 

For up-to-the-minute information on Ultra Music Festival or any other Ultra Worldwide events, stay tuned toumfworldwide.com